Article: From a Moroccan Family Tradition to the Most Luxurious Palaces in the World
From a Moroccan Family Tradition to the Most Luxurious Palaces in the World
The story of La Sultane de Saba
It began with a hammam in Fez — warm stone, rising steam, and beauty secrets passed quietly from mother to daughter. In 1998, Vanessa Sitbon took those secrets out of the hammam and into the world.
What she created was not a cosmetics company. It was a sensory universe — one built on ancestral rituals, rare ingredients sourced from distant corners of the earth, and the unshakeable belief that beauty should feel like a journey. She called it La Sultane de Saba.
Today, more than 25 years later, these rituals are performed in some of the most celebrated spas on earth. Not because the brand chased prestige — but because the world's finest hotels recognized something real: formulas that work, techniques rooted in centuries of tradition, and an experience that guests remember long after they leave.
Hotel Byblos
Saint-Tropez, France ✦✦✦✦✦

On the French Riviera, behind the iconic façade of Hotel Byblos, a carved-wood treatment room lit by candlelight. The air smells of eucalyptus and warm oil. Here, the Oriental Relaxation ritual unfolds exactly as it does in the hammams of Morocco — black soap, kessa glove, shirodhara bowl — but on heated marble, with the Mediterranean outside the window.
Mandarin Oriental
Marrakech, Morocco ✦✦✦✦✦

In the red city where hammam culture was born, La Sultane de Saba returned to its origins — inside the Mandarin Oriental's private hammam, beneath domed ceilings and checkered stone arches. The rituals performed here are the same ones Vanessa Sitbon learned as a child, now offered to guests who have traveled the world and expect the very best.
Es Saadi Palace
Marrakech, Morocco ✦✦✦✦✦

Turquoise marble columns rising from emerald water. The Es Saadi is one of Marrakech's most storied palaces, and its spa is a destination in its own right. La Sultane de Saba's treatments here draw on the same Moroccan heritage that inspired the brand — but delivered in a setting that feels like stepping inside a jewel.
Atlantis The Royal
Dubai, United Arab Emirates ✦✦✦✦✦

The newest icon on Dubai's skyline, designed to redefine luxury at every turn. Inside its spa, a hammam rendered in white curves and gold — ancient ritual reimagined through the lens of the future. La Sultane de Saba was chosen to bring the soul: the same black soap, the same kessa technique, the same centuries-old gestures, now performed in one of the most ambitious hotels ever built.
Rixos
Dubai, United Arab Emirates ✦✦✦✦✦

Striped marble, blue Iznik tile, a copper pitcher resting on a heated stone slab. The Rixos hammam is a tribute to Ottoman bathing tradition — and La Sultane de Saba's presence here is a reminder that these rituals have never belonged to one culture alone. They are a shared inheritance, from Fez to Istanbul to Dubai, and the brand carries them all.
Also Found In
The Bentley · London
The Langley · Buckinghamshire
Asia Gardens · Alicante
Castell Son Claret · Mallorca
Ritz-Carlton · Almaty
Buddha Bar Spa · Prague
Hotel Hilton · Évian-les-Bains
Kasbah d'If · Marrakech
The Same Rituals. The Same Formulas. Now, Yours.
Every product used in these spas — from the black soap at the Mandarin Oriental to the body oils at the Atlantis — is the same product available to you. No professional-only formulas, no diluted retail versions. What the world's finest spas trust for their most discerning guests is what you hold in your hands at home.
La Sultane de Saba — Paris, since 1998.
Travel beyond your senses.
